Authors Cook JL, Purdam CR Publisher Br J Sports Med. 2014 Apr;48(7):506-509. Erratum in: Br J Sports Med. 2014 Sep;48(17):1333. Publishing details PMID: 23666020 Abstract Managing tendinopathy in season is a challenge for all sports medicine practitioners. Many of the strategies employed to treat tendinopathy in a rehabilitation setting are not suitable because of the…